2026-08-27T14:14:27-04:00 2025-12-31 411710454 MYSLAJEK KEMP & SPENCER LTD 1000 SHELARD PARKWAY 6TH FLOOR ST LOUIS PARK MN 55426 990 2025-01-01 882946400 HEARTLAND PERFORMING ARTS INC HEAR 7086287877 1243 CLINTON AVE APT 2 BERWYN IL 604025338 ERIC OLMSCHEID PRESIDENT 7086287877 2026-08-10 true JACOB J LEECH CPA P02142980 9525444147 2026-08-10 2025 2025-03-06 01:10:19Z ERIC OLMSCHEID 4239 W WILLOW HWY LANSING MI 48917 695526 false X WWW.HEARTLANDPERFORMINGARTS.ORG X 2022 IL HEARTLAND PERFORMING ARTS IS A NONPROFIT ORGANIZATION WHICH BRINGS TOGETHER ARTS PROFESSIONALS TO ENCOURAGE INNOVATION, CREATE EDUCATIONAL OPPORTUNITIES, STRENGTHEN ARTIST TOURING RELATIONSHIPS, AND SUPPORT ARTS ADVOCACY THROUGHOUT THE CENTRAL UNITED STATES. THE ORGANIZATION WAS FOUNDED BY AGENTS, ARTISTS, AND STATE CONSORTIA LEADERS FROM ILLINOIS, INDIANA, IOWA, MICHIGAN, MINNESOTA, OHIO, PLAINS PRESENTERS, SOUTHWEST PRESENTERS, AND WISCONSIN. THE ORGANIZATION'S PRIMARY PURPOSE IS TO PRODUCE THE ANNUAL MIDWEST ARTS XPO (MAX) BOOKING CONFERENCE. 16 16 0 85 0 6860 0 622469 695516 8 10 0 629337 695526 0 0 0 0 0 645543 550879 645543 550879 -16206 144647 70628 205383 9621 -271 61007 205654 X HEARTLAND PERFORMING ARTS IS A NONPROFIT ORGANIZATION WHICH BRINGS TOGETHER ARTS PROFESSIONALS TO ENCOURAGE INNOVATION, CREATE EDUCATIONAL OPPORTUNITIES, STRENGTHEN ARTIST TOURING RELATIONSHIPS, AND SUPPORT ARTS ADVOCACY THROUGHOUT THE CENTRAL UNITED STATES. THE ORGANIZATION WAS FOUNDED BY AGENTS, ARTISTS, AND STATE CONSORTIA LEADERS FROM ILLINOIS, INDIANA, IOWA, MICHIGAN, MINNESOTA, OHIO, PLAINS PRESENTERS, SOUTHWEST PRESENTERS, AND WISCONSIN. THE ORGANIZATION'S PRIMARY PURPOSE IS TO PRODUCE THE ANNUAL MIDWEST ARTS XPO (MAX) BOOKING CONFERENCE. false false 540559 695516 THE MIDWEST ARTS XPO 2025 WAS HELD IN MILWAUKEE, WI. THE 2026 MIDWEST ARTS XPO WILL BE IN MILWAUKEE, WI AGAIN ON SEPTEMBER 22-25, 2026. THE XPO PROVIDES PROFESSIONAL DEVELOPMENT, INTERGENERATIONAL MENTORSHIP FOR NEW COLLEAGUES, OPPORTUNITIES TO SEE WORKS OF ALL GENRES AND PROVIDES NETWORKING OPPORTUNITIES TO CONNECT ARTISTS, AGENTS, AND ARTS ORGANIZATIONS IN BOTH FORMAL AND INFORMAL SETTINGS. MAX SERVES A CRITICAL ROLE IN THE PERFORMING ARTS TOURING ECOSYSTEM. WHILE FOCUSED ON THE MIDWEST REGION, THE CONFERENCE HAS GROWN INTO THE SECOND LARGEST BOOKING CONFERENCE IN THE TOURING PERFORMING ARTS INDUSTRY. MAX 2025 BY THE NUMBERS: 756 TOTAL REGISTERED ATTENDEES (742 ATTENDED) REPRESENTING 34 STATES, CANADA, FRANCE, AND POLAND 23 PROFESSIONAL DEVELOPMENT SESSIONS 216 EXHIBITOR BOOTHS IN THE EXHIBIT HALL MARKETPLACE 254 PRESENTING ORGANIZATIONS REPRESENTED 236 SHOWCASE PERFORMANCES PRESENTED OVER THREE NIGHTS 540559 true false false false false false false false false false false false false false true false false false false false false false false false false false false false false false false false false false false false false false false false false false false false false false false false 3 0 0 false false false false false false false false X 16 16 false false false false false false false true true false false true true true true false false false false false IL X ERIC OLMSCHEID 7086287877 4239 W WILLOW HWY LANSING MI 48917 X SARA BARASCH SECRETARY 5.00 X X 0 0 0 WILLIAM BLAGG BOARD MEMBER 2.00 X 0 0 0 GAIL BOYD BOARD MEMBER 2.00 X 0 0 0 LAUREL CANAN BOARD MEMBER 10.00 X X 0 0 0 TIANNA CONWAY VICE PRESIDE 10.00 X X 0 0 0 SHANTEL DOW BOARD MEMBER 2.00 X 0 0 0 JARED DUYMOVIC BOARD MEMBER 5.00 X 0 0 0 THOMAS HENSEL BOARD MEMBER 10.00 X 0 0 0 KEVIN HORTON BOARD MEMBER 2.00 X 0 0 0 KERITH IVERSON BOARD MEMBER 2.00 X 0 0 0 DERRICK MCBRIDE BOARD MEMBER 2.00 X 0 0 0 SARAH MCCARTHY BOARD MEMBER 2.00 X 0 0 0 GARY MINYARD BOARD MEMBER 2.00 X 0 0 0 ERIC OLMSCHEID PRESIDENT 10.00 X X 0 0 0 LISA ROCK BOARD MEMBER 5.00 X 0 0 0 JENNIFER ROSS TREASURER 10.00 X X 0 0 0 false false false ATTENDEE REVENUE 711190 435085 435085 SPONSORSHIPS 711190 107671 107671 BOOTH RENTAL FEES 711190 84740 84740 SHOWCASING 711190 52195 52195 ADDITIONAL SUPPORT 711190 15825 15825 695516 10 10 695526 695526 X 25 12 13 3143 1571 1572 283892 283892 15227 14616 611 91913 91913 98206 98206 7382 7382 3759 3759 SIGNAGE 21979 21979 CREDIT CARD & BANK FEES 17065 15358 1707 BOARD/COMMITTEE EXPENSES 5315 2657 2658 INTERACTIVES 2973 2973 550879 540559 10320 0 70628 184975 20408 70628 205383 9621 -271 9621 -271 X 61007 205654 61007 205654 70628 205383 144647 X false false X 205 85880 6860 92945 586820 622477 695526 1904823 205 672700 629337 695526 1997768 1997768 205 672700 629337 695526 1997768 X CREDIT CARD PAYABLE -271 -271 FORM 990 - ORGANIZATION'S MISSION HEARTLAND PERFORMING ARTS IS A NONPROFIT ORGANIZATION WHICH BRINGS TOGETHER ARTS PROFESSIONALS TO ENCOURAGE INNOVATION, CREATE EDUCATIONAL OPPORTUNITIES, STRENGTHEN ARTIST TOURING RELATIONSHIPS, AND SUPPORT ARTS ADVOCACY THROUGHOUT THE CENTRAL UNITED STATES. THE ORGANIZATION WAS FOUNDED BY AGENTS, ARTISTS, AND STATE CONSORTIA LEADERS FROM ILLINOIS, INDIANA, IOWA, MICHIGAN, MINNESOTA, OHIO, PLAINS PRESENTERS, SOUTHWEST PRESENTERS, AND WISCONSIN. THE ORGANIZATION'S PRIMARY PURPOSE IS TO PRODUCE THE ANNUAL MIDWEST ARTS XPO (MAX) BOOKING CONFERENCE. FORM 990, PAGE 2, PART III, LINE 4A THE MIDWEST ARTS XPO 2025 WAS HELD IN MILWAUKEE, WI. THE 2026 MIDWEST ARTS XPO WILL BE IN MILWAUKEE, WI AGAIN ON SEPTEMBER 22-25, 2026. THE XPO PROVIDES PROFESSIONAL DEVELOPMENT, INTERGENERATIONAL MENTORSHIP FOR NEW COLLEAGUES, OPPORTUNITIES TO SEE WORKS OF ALL GENRES AND PROVIDES NETWORKING OPPORTUNITIES TO CONNECT ARTISTS, AGENTS, AND ARTS ORGANIZATIONS IN BOTH FORMAL AND INFORMAL SETTINGS. MAX SERVES A CRITICAL ROLE IN THE PERFORMING ARTS TOURING ECOSYSTEM. WHILE FOCUSED ON THE MIDWEST REGION, THE CONFERENCE HAS GROWN INTO THE SECOND LARGEST BOOKING CONFERENCE IN THE TOURING PERFORMING ARTS INDUSTRY. MAX 2025 BY THE NUMBERS: 756 TOTAL REGISTERED ATTENDEES (742 ATTENDED) REPRESENTING 34 STATES, CANADA, FRANCE, AND POLAND 23 PROFESSIONAL DEVELOPMENT SESSIONS 216 EXHIBITOR BOOTHS IN THE EXHIBIT HALL MARKETPLACE 254 PRESENTING ORGANIZATIONS REPRESENTED 236 SHOWCASE PERFORMANCES PRESENTED OVER THREE NIGHTS FORM 990, PAGE 6, PART VI, LINE 11B THE TAX RETURN IS REVIEWED BY THE PRESIDENT AND TREASURER. FORM 990, PAGE 6, PART VI, LINE 12C THE INTERESTED PERSON SHALL LEAVE THE GOVERNING BOARD OR COMMITTEE MEETING WHILE THE DETERMINDATION OF A CONFLICT OF INTEREST IS DISCUSSED AND VOTED UPON. THE REMAINING BOARD OR COMMITTEE MEMBERS SHALL DECIDE IF A CONFLICT OF INTEREST EXISTS. FORM 990, PAGE 6, PART VI, LINE 19 NO DOCUMENTS AVAILABLE TO THE PUBLIC FORM 990, PART IX, LINE 11G CONTRACTUAL SERVICES 172,308 0 0 CATERING 111,584 0 0 TOTAL 283,892 0 0