2026-05-15T15:01:04-05:00 2025-06-30 390859910 BAKER TILLY ADVISORY GROUP LP 2050 MAIN STREET SUITE 700 IRVINE CA 92614 990 2024-07-01 264814856 SAN FRANCISCO TOURISM IMPROVEMENT DISTRICT MANAGEMENT CORPORATION SANF 4152272644 ONE POST STREET 2700 SAN FRANCISCO CA 94104 JANICE LEE CHIEF FINANCIAL OFFICER 4152272644 2026-05-15 1 0 BRIAN YACKER P00401346 9492222999 2026-05-15 2024 2025-03-06 01:10:19Z ANNA MARIE PRESUTTI ONE POST STREET 2700 SAN FRANCISCO CA 94104 51712467 0 X WWW.SFTID.COM X 2009 CA INDUSTRY-GOVERNED FUNDS TO ATTRACT TOURISM AND SUPPORT COMPETITIVE CONVENTION FACILITIES. 11 11 1 11 0 0 5354596 3121403 42941438 48550060 40832 41004 0 0 48336866 51712467 0 0 0 0 199188 200240 0 0 463385 44990202 46138230 45189390 46338470 3147476 5373997 6817711 12296800 4791087 4896179 2026624 7400621 X TO ADVANCE AND PROMOTE THE HOTEL AND TOURISM INDUSTRY WITHIN THE CITY AND COUNTY OF SAN FRANCISCO, BY MANAGING AND ADMINISTERING THE SAN FRANCISCO TOURISM IMPROVEMENT DISTRICT FOR THE BENEFIT OF THE HOTELS PAYING TID AND MED ASSESSMENTS SPECIFICALLY FOR THE BENEFIT OF TOURISM BUSINESS COMMUNITY IN THE CITY AND COUNTY OF SAN FRANCISCO. 0 0 TID PROGRAM SERVICES ACTIVITIES: CONVENTION AND MEETING SALES - DURING FY 24-25, THERE WERE 27 MOSCONE EVENTS HELD IN SAN FRANCISCO, $541.7 MILLION IN DIRECT SPENDING, AND 470,981 ROOM NIGHTS BOOKED.MARKETING PROMOTION - DURING FY 24-25, THERE WERE OVER 23.06 MILLION VISITORS TO SAN FRANCISCO SPENDING MORE THAN $9.3 BILLION DOLLARS. IN FY 24/25 SFTRAVEL.COM WEBSITE HAD 3,671,517 MILLION VISITORS. SF TRAVEL PRODUCED VARIOUS WEB PUBLICATIONS THAT ATTRACTED MILLIONS OF IMPRESSIONS, SF TRAVEL ALSO DEVELOPED MULTIPLE PAID ADVERTISING CAMPAIGNS DOMESTICALLY AND INTERNATIONALLY AND LAUNCHED A NEW BRAND CAMPAIGN PLATFORM, BELIEVE IN SAN FRANCISCO. FINN PARTNERS, SF TRAVEL'S NEW PR AGENCY, ALONG WITH THE PR TEAM GENERATED 1029 PIECES OF EARNED MEDIA COVERAGE IN CY25, A 630% INCREASE YOY.TOURISM SALES AND MARKETING - DURING FY 24-25, THERE WERE 16 MILLION INTERNATIONAL ENPLANEMENTS AT SFO. SF TRAVEL MAINTAINS 10 INTERNATIONAL REPRESENTATION AGENCIES. HOSTED OVER 26 FAM TRIPS FOR TOP TRAVEL TRADE CLIENTS, INFLUENCERS, AND AIRLINES. ATTENDED INTERNATIONAL AND DOMESTIC TRADE SHOWS, PLANED AND EXECUTED INTEGRATED MARKETING CAMPAIGNS. MED PROGRAM SERVICE ACTIVITIES: DURING FY 24-25, MED FUNDS WERE ALLOCATED TOWARDS THE DEBT SERVICE DUE TO THE CITY. ALLOCATED FUNDS, PER THE MED PLAN WERE ALLOCATED TO OFFSET MOSCONE RENT TO ENTICE GROUPS TO BOOK FUTURE DATES AT MOSCONE. FUNDS WERE ALSO ALLOCATED TO THE MOSCONE RENOVATION FUNDS FOR THE UPKEEP AND MAINTENANCE OF MOSCONE CENTER. SF WELCOME AMBASSADOR PROGRAM: FUNDS WERE ALLOCATED TO BLOCK BY BLOCK, THE AMBASSADOR VENDOR FOR THE PROGRAM. STAFF WERE DEPLOYED IN THE ASSIGNED AREAS, SPECIFICALLY TOURIST AREAS, TO PROVIDE PROGRAM SERVICES RANGING FROM PROVIDING INFORMATION ABOUT THE CITY, DIRECTIONS, RECOMMENDATIONS, WELL-BEING CHECKS, REPORTING CLEANLINESS PROBLEMS, AND ENSURING GROUPS BOOKED AT MOSCONE AND SF HOTELS FELT SAFE AND WELCOME. FUNDS WERE ALLOCATED TO SF TRAVEL TO OVERSEE THE ADMINISTRATIVE RESPONSIBILITIES OF THE GRANT PROGRAM. FUNDS WERE ALLOCATED TO THE TID FOR THE PAYROLL OF THE PROGRAM DIRECTOR AND ALL RELATED EXPENSES TO THE DIRECTOR'S OVERSIGHT OF THE PROGRAM. FUNDS WERE ALLOCATED TO URBAN PLACE CONSULTING TO HELP ADVISE THE PROGRAM ON CHALLENGES BEYOND THE SCOPE OF WORK THAT SF TRAVEL OR THE TID DID NOT HAVE EXPERTISE IN. 0 1 0 0 0 0 0 0 0 0 0 0 0 0 1 1 0 0 0 0 0 0 0 0 0 0 0 0 1 0 0 0 0 0 0 0 0 0 0 0 1 0 0 1 5 0 1 1 1 0 0 0 0 0 0 0 0 X 11 11 0 0 0 0 0 0 0 1 1 0 0 1 1 1 1 1 1 0 0 0 CA X X JANICE LEE 4152272609 ONE POST STREET SUITE 2700 SAN FRANCISCO CA 94104 X ANNA MARIE PRESUTTI PRESIDENT/CEO 2.00 2.00 X X 0 0 0 MARKUS TREPPENHAUER CHAIR 2.00 X X 0 0 0 ROGER HULDI VICE CHAIR 2.00 X X 0 0 0 MARIANN COSTELLO SECRETARY/TREASURER 2.00 X X 0 0 0 ANGIE CLIFTON DIRECTOR 2.00 X 0 0 0 JOHN ANDERSON DIRECTOR 2.00 X 0 0 0 SEBASTIEN PFEIFFER DIRECTOR 2.00 X 0 0 0 CARMEN CHU DIRECTOR 2.00 X 0 0 0 KEITH FREEDMAN DIRECTOR 2.00 X 0 0 0 TONY ROUMPH DIRECTOR 2.00 X 0 0 0 JANICE LEE CFO 2.00 2.00 X 0 0 0 AMANDA HALL DIRECTOR SF AMBASSADOR PROGRAM 37.50 37.50 X 157877 0 26390 157877 0 26390 1 0 1 0 BLOCK BY BLOCK CA PO BOX 511540 LOS ANGELES CA 900518095 HOSPITALITY 4163266 MOSCONE CENTER 747 HOWARD STREET SAN FRANCISCO CA 94103 HOSPITALITY 1794734 SAN FRANCISCO TRAVEL ASSOCIATION ONE POST STREET SUITE 2700 SAN FRANCISCO CA 94111 MANAGEMENT 531007 3 3121403 3121403 ASSESSMENTS 900099 48550060 48550060 48550060 41004 41004 51712467 48550060 0 41004 161241 25700 13299 371145 17256 56745 3259452 13640 143432 62679 MARKETING AND PROMOTION 22527703 DEBT SVC/STABILIZATION 16254956 SALES INCENTIVE FUND 3431222 46338470 6091052 6158885 4599560 650000 1600000 8826 6188 6817711 12296800 1631735 2718107 1160160 1188757 1999192 989315 4791087 4896179 X 2026624 7400621 2026624 7400621 6817711 12296800 5373997 0 X X 0 1 X 1 0 RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED 0 X 51712467 0 51712467 0 51712467 46338470 0 46338470 0 46338470 PART X, LINE 2: SFTIDMC IS EXEMPT FROM FEDERAL AND STATE INCOME TAXATION UNDER SECTION 501(C)(6) OF THE INTERNAL REVENUE CODE (IRC) AND UNDER SECTION 23701E OF THE CALIFORNIA REVENUE AND TAXATION CODE, RESPECTIVELY. ACCORDINGLY, NO PROVISION FOR INCOME TAX HAS BEEN MADE IN THE ACCOMPANYING FINANCIAL STATEMENTS. U.S. GAAP PROVIDES DISCLOSURE GUIDANCE ABOUT POSITIONS TAKEN BY AN ENTITY IN ITS TAX RETURNS THAT MIGHT BE UNCERTAIN. MANAGEMENT HAS CONSIDERED ITS TAX POSITIONS AND DOES NOT BELIEVE THAT SFTIDMC HAS ANY UNCERTAIN TAX POSITIONS THAT REQUIRE ADJUSTMENT OR DISCLOSURE IN THE FINANCIAL STATEMENTS. SFTIDMC'S RETURNS ARE SUBJECT TO EXAMINATION BY FEDERAL AND STATE TAXING AUTHORITIES, GENERALLY FOR THREE TO FOUR YEARS, RESPECTIVELY, AFTER THEY ARE FILED. 0 0 0 AMANDA HALL DIRECTOR SF AMBASSADOR PROGRAM 143417 0 14460 0 0 0 0 0 26390 0 184267 0 0 0 FORM 990, PART VI, SECTION B, LINE 11B FORM 990 WAS PROVIDED AND REVIEWED BY THE GOVERNING BODY PRIOR TO ITS FILING. FORM 990, PART VI, SECTION B, LINE 12C THE CONFLICT OF INTEREST AND ANTI-TRUST STATEMENTS ARE REVIEWED BY EACH OFFICER, DIRECTOR OR KEY EMPLOYEE AT THE BEGINNING OF EACH MEETING. FORM 990, PART VI, SECTION B, LINE 15 OFFICER, BOARD OF DIRECTORS, AND KEY EMPLOYEES ARE WORKING ON VOLUNTEER BASIS AND ARE NOT COMPENSATED BY THE ORGANIZATION. FORM 990, PART VI, SECTION C, LINE 18 THE FORM 990 - RETURN OF ORGANIZATION EXEMPT FROM INCOME TAX IS AVAILABLE FOR PUBLIC INSPECTION UPON REQUEST, AND COPIES WILL BE PROVIDED TO ANYONE REQUESTING ONE OF THESE FORMS IN WRITING. FORM 990, PART VI, SECTION C, LINE 19 GOVERNING DOCUMENTS, CONFLICT OF INTEREST POLICY, AND FINANCIAL STATEMENTS WILL BE AVAILABLE UPON REQUEST. FORM 990, PART XII, LINE 12C: THE ORGANIZATION DID NOT CHANGE ITS OVERSIGHT PROCESS OR SELECTION PROCESS DURING THE TAX YEAR. SAN FRANCISCO TRAVEL ASSOCIATION ONE POST STREET SUITE 2700 SAN FRANCISCO CA 94104 940835150 TO PROMOTE SAN FRANCISCO AS A DESTINATION SITE FOR BUSINESS OR LEISURE CA 501(C)(6) N/A 0 SAN FRANCISCO TRAVEL FOUNDATION ONE POST STREET SUITE 2700 SAN FRANCISCO CA 94104 810618666 TO HELP PREPARE FUTURE INDUSTRY LEADERS CA 501(C)(3) LINE 10 N/A 0 0 0 0 0 0 0 0 0 0 0 0 0 1 1 0 1 0 1 0