2025-11-13T08:08:12-00:00 2024-12-31 Robin Braverman Associates 1900 Aspenridge Court Walnut Creek CA 94597 990 2024-01-01 020767157 ROCK THE VOTE ROCK 2027199910 200 MASSACHUSETTS AVE NW STE 700 WASHINGTON DC 20001 CAROLYN DEWITT PRESIDENTEXECUTIVE DIRECTOR 2027199910 2025-10-27 true Robin Braverman P01279892 9259791998 2025-10-27 X 2024 2025-03-06 01:10:19Z CAROLYN DEWITT 200 MASSACHUSETTS AVE NW STE 700 WASHINGTON DC 20001 11342907 false X ROCKTHEVOTE.ORG X 2005 DC FOUNDED in 1990, ROCK THE VOTE IS A NONPROFIT ORGANIZATION DEDICATED TO BUILDING THE CIVIC POWER OF YOUNG PEOPLE THROUGH VOTER REGISTRATION, EDUCATION AND MOBILIZATION CONTINUED ON SCHEDULE O 9 9 17 3440 0 8391035 11113893 130500 227814 0 1200 8521535 11342907 0 0 715517 595510 0 74178 1017271 7795150 1732788 8390660 6788747 2952247 806946 3757446 99496 98712 707450 3658734 X FOUNDED IN 1990, ROCK THE VOTE IS A NONPROFIT ORGANIZATION DEDICATED TO BUILDING THE CIVIC POWER OF YOUNG PEOPLE THROUGH VOTER REGISTRATION, EDUCATION AND MOBILIZATION AND REDUCING BARRIERS TO PARTICIPATION BY MODERNIZING THE CIVIC PROCESS AND FIGHTING FOR YOUNG PEOPLES RIGHT TO VOTE. false false 6871612 Culture of Voting - Rock the Vote drives civic engagement by meeting young people where they are online, offline, and in spaces that shape their identities. Through trusted messengers, compelling storytelling, and research-based content, we harness social media to mobilize young voters. We integrate civic participation into concerts, festivals, and cultural moments, making it a natural part of young peoples lives.Partnerships with brands, entertainment companies,ssociations,sports leagues,and cultural influencers amplify democratic participation. In 2024,Rock the Votes multi-media campaign Voting is Self-Care earned 310 million impressions. The organization generated 272.4 million additional social media impressions and 128 media hits reaching 2.73 million people. Rock the Vote produced early vote microevents in 18 cities and large-scale early vote concerts and festivals in three cities. We partnered with dozens of athletes, influencers, musicians, and actors, plus more than 30 brands, leagues, and teams who served as trusted messengers to share vetted information and resources 669692 Voter Education - Rock the Vote delivers nonpartisan civic education across digital platforms, civic technology tools, classrooms, and community events, giving young people the knowledge to participate in democracy. Our Election Reminder Program provides step-by-step guidance via text, email, and our online Election Center. Through our innovative ballot education tool, Democracy Explainers and Democracy Class curriculum, we equip young people with the knowledge and skills to be informed voters. In 2024, 5.5 million people visited Rock the Votes Election Center for vetted information on election dates, deadlines, polling locations, and voting policies. Voters used Rock the Votes Ballot Tool in to view sample ballots with 34,021 endorsements from 3,667 sources across the political spectrum. Rock the Vote sent Election Reminders via email and text to over five million subscribers, adding 1.24 million new subscribers in 2024. More than 470 educators signed up for Democracy Class while 662,208 viewed our Democracy Explainers with 273,278 active readers. 578611 221814 Voter Registration Mobilization - Rock the Vote engages and mobilizes young voters through digital tools, on-the-ground organizing, and partnerships. Recognizing that voting is habit-forming, we reach young people early to build lifelong civic participation.Rock the Vote develops and maintains civic technology that guides users through voter registration, status checks, and absentee ballot requests. These secure, compliant tools are provided free to nonprofits, schools, companies, and influencers nationwide, and are integrated into our own programs.In 2024, Rock the Vote provided technology tools to 192 partners, reaching 1,885,334 voters through our Online Voter Registration platform, Registration Status Lookup, Absentee Ballot Request Platform, Pledge to Vote Tool, and Ballot Tracking and Curing Tool. We directly messaged 252,216 unregistered young voters across two states with 975,938 registration contacts and coordinated 3,500 handwritten postcards to new voters. On Election Day, staff contacted 203,791 eligible young voters unlikely to have been reached by campaigns or parties 11397 8131312 true true false true false false false false false false true false false false false true true false false false false false false false false false false false false true false false false false false false false false true false false false false false false false false true 37 0 true 17 true false false false false false false false false false false false false X 9 9 false false false false false false false true false false false true true true true true false true true false AL AR AZ CA CO CT FL GA HI IL KS KY MA MD ME MI MN MO MS NC ND NH NJ NM NV NY OH OK OR PA RI SC TN VA VT WA WI WV X X CAROLYN DEWITT 2027199910 200 MASSACHUSETTS AVE NW 700 WASHINGTON DC 20001 CAROLYN DEWITT PRESIDENT/EXECUTIVE DIRECTOR 040.00 X 152312 0 0 MELISSA WYATT DIRECTOR OF CIVIC TECH AND DATA 040.00 X 101494 0 0 1 AMANDA BROWN LIERMAN CHAIR 002.00 X X 0 0 0 2 LARA BERGTHOLD SECRETARY 002.00 X X 0 0 0 3 JESSICA REEVES TREASURER 002.00 X X 0 0 0 4 RUSSELL GLASS DIRECTOR 002.00 X 0 0 0 5 WAYNE JORDAN DIRECTOR 002.00 X 0 0 0 6 DERAY MCKESSON DIRECTOR 002.00 X 0 0 0 7 JESSE MOORE DIRECTOR 002.00 X 0 0 0 8 MICHAEL SKOLNIK DIRECTOR 002.00 X 0 0 0 9 MUTHONI WAMBU KRAAL DIRECTOR 002.00 X 0 0 0 253806 2 false true false Lil Baby Global Holdings 2221 Peachtree Rd Ste D 149 Atlanta GA 30309 Artist Performance Fee 300000 David Pruter 7752 Quitasol St Carlsbad CA 92009 Tech Data Consulting Services 129150 Redrock Entertainment Services 435 S San Fernanso Blvd Burbank CA 91502 Event Production, Security, Artist Fees 5209685 TaskForce PR 4313 Mentone Avenue Culver City CA 90232 Event Production, Marketing 350000 4 11113893 102823 11113893 CIVIC TECH LICENSING 213000 213000 EMAIL LIST RENTAL 14814 14814 227814 MISC. REVENUE- ERROR CORRECTION FROM PRIO EAR 1200 1200 1200 11342907 229014 X 0 0 0 0 152086 119426 16979 15681 0 339004 333020 5913 71 5680 5553 123 4 60358 58645 1709 4 38382 38307 75 38480 38480 56659 28403 27522 734 68315 68315 0 0 6444481 6389231 12500 42750 452188 452188 9768 9516 252 390106 387208 1938 960 0 20346 19325 681 340 29808 29701 17 90 0 0 0 0 12710 12093 409 208 13532 9308 4054 170 DUES SUBSCRIPTIONS 4706 4388 250 68 STATE CHARITY REGISTRATION FEES 5342 5342 EQUIPMENT SPACE RENTAL 235000 235000 BANK FEES, ON-LINE FEES MISC 13709 686 13023 0 8390660 8131312 185170 74178 366324 3326914 250000 387835 110292 5638 39805 895826 867071 28755 40258 6891 1680 806946 3757446 99496 98712 99496 98712 X 707450 3658734 707450 3658734 806946 3757446 2952247 -1114 151 X false true X true false X 5235275 1329171 2176814 1147215 11113893 21002368 5235275 1329171 2176814 1147215 11113893 21002368 8531706 12470662 10000 10000 744 744 21013112 293314 0.59350 0.77070 X RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED 1000 1000 2000 8388660 8390660 569533 142383 291168 284250 236639 569533 1381590 2072385 1000 1000 1000 3000 72792 71063 59160 142383 345398 518097 1000 1000 1000 3000 false 895826 867071 28755 28755 Financial derivatives and other financial products Closely-held equity interests Federal income taxes X 15638851 -1114 4297058 4295944 11342907 11342907 12687718 4297058 4297058 8390660 8390660 X 2 THE ORGANIZATION PERFORMED AN EVALUATION OF UNCERTAIN TAX POSITIONS FOR THE YEAR ENDED DECEMBER 31, 2024, AND DETERMINED THAT THERE WERE NO MATTERS THAT WOULD REQUIRE RECOGNITION IN THE FINANCIAL STATEMENTS OR WHICH MAY HAVE ANY ANY EFFECT ON ITS TAX-EXEMPT STATUS. X X X X false false false false false false false false false CAROLYN DEWITT PRESIDENT/EXECUTIVE DIRECTOR 135000 17312 152312 X 3 102823 VALUE ON DAY OF DONATION X TAX PREP PARTIAL IN-KIND 1 USUAL RATE OF TAX PREPARER X LEGAL SERVICES 2 AMOUNT ORG WOULD PAY FOR SERICES X ADVERTISING 40 VALUE OF EACH AD false false false Part I Line 25 26 THESE SERVICES WERE RECORDED IN THE BOOKS BUT EXCLUDED FROM REPORTING ON THE 990. THEY APPEAR AS RECONCILING ITEMS. Form 990, Part III, Line 4d Program Service Expenses 11,397, Grants and allocations 0, Revenue 0 Voting Rights Election Protection - Rock the Vote works to reduce barriers to participation and protect a healthy democracy by championing young peoples right to vote. Through initiatives, partnerships, and educational resources, Rock the Vote equips young voters with knowledge about civic systems and democratic foundations while defending access and modernizing the electoral process.In 2024, Rock the Vote participated in the Election Protection Coalition and promoted the 1-888-Our-Vote Election Protection Hotline through its Election Reminders program, Voting is Self-Care campaign, brand partnerships, and social media. Rock the Vote continued outreach to state election officials to promote adoption of connected voter registration to streamline and modernize voter registration. Form 990, Part I, Line 1 AND REDUCING BARRIERS TO PARTICIPATION BY MODERNIZING THE CIVIC PROCESS AND FIGHTING FOR YOUNG PEOPLES RIGHT TO VOTE. Form 990, Part VI, Section B, Line 11B AN OUTSIDE ACCOUNTANT PREPARES THE FEDERAL FORM 990. THE DRAFT VERSION OF FORM 990 IS THEN REVIEWED AND APPROVED BY THE PRESIDENT/EXECUTIVE DIRECTOR AND PROVIDED TO THE BOARD OF DIRECTORS BEFORE FILING WITH THE INTERNAL REVENUE SERVICE. Form 990, Part VI, Section C, Line 19 THE ORGANIZATIONS GOVERNING DOCUMENTS, CONFLICT OF INTEREST POLICY AND FINANCIAL STATEMENTS ARE HELD IN THE ORGANIZATIONS OFFICE AND ARE AVAILABLE TO THE PUBLIC UPON REQUEST. Form 990, Part VI, Section A, Line 1a THE LIST OF OFFICERS AND DIRECTORS DOES NOT INCLUDE NEW BOARD MEMBERS, NOTES ON BOARD MEMBERS THAT ROLLED OFF/TRANSITIONED TO NON-VOTING EMERITUS, OR OFFICER TRANSFERS. Form 990, Part VI, Section B, Line 12C A DOCUMENT IS GIVEN TO ALL STAFF ONCE A YEAR FOR THE STAFF TO DISCLOSE AND SIGN WHETHER A POSSIBLE CONFLICT OF INTEREST EXISTS. ADDITIONALLY, THE CONFLICT OF INTEREST POLICY IS GIVEN TO ALL BOARD MEMBERS FOR THEIR REVIEW EVERY YEAR TO SIGN AND INDICATE IF A POSSIBLE CONFLICT OF INTEREST EXISTS. IF AN ACTUAL OR POSSIBLE CONFLICT OF INTEREST ARISES, AN INTERESTED PERSON MUST DISCLOSE THE EXISTENCE OF THE FINANCIAL INTEREST AND BE GIVEN THE OPPORTUNITY TO DISCLOSE ALL MATERIAL FACTS TO THE DIRECTORS AND MEMBERS OF COMMITTEES CONSIDERING THE PROPOSED TRANSACTION OR ARRANGEMENT. AFTER DISCLOSURE OF THE FINANCIAL INTEREST AND ALL MATERIAL FACTS AND AFTER ANY DISCUSSION WITH THE INTERESTED PERSON, HE OR SHE SHALL LEAVE THE BOARD OF DIRECTORS OR COMMITTEE MEETING WHILE THE DETERMINATION OF A CONFLICT OF INTEREST IS DISCUSSED AND VOTED UPON. THE REMAINING BOARD OF DIRECTORS OR COMMITTEE MEMBERS SHALL DECIDE IF A CONFLICT OF INTEREST EXISTS. THE CHAIR OF THE BOARD OF DIRECTORS OR COMMITTEE SHALL, IF APPROPRIATE, APPOINT A DISINTERESTED PERSON OR COMMITTEE TO INVESTIGATE ALTERNATIVES TO THE PROPOSED TRANSACTION OR ARRANGEMENT. Form 990, Part VI, Section B, Line 15 COMPENSATION FOR THE OFFICERS AND THE KEY EMPLOYEES IS DECIDED BY THE BOARD OF DIRECTORS BASED ON COMPARABLE DATA AND RECORDED INTO THE BOARD OF DIRECTORS MEETING NOTES. THE BOARD OF DIRECTORS IS RESPONSIBLE FOR REVIEWING AND IMPLEMENTING ANY CHANGES IN COMPENSATION FOR THE LEADERSHIP, AS APPROPRIATE, BASED ON COMPARABLE DATA. RTV LEADERSHIP WORKED WITH AN INDEPENDENT CONSULTANT TO SET SALARY BANDS FOR VARIES EMPLOYMENT LEVELS, INCLUDING KEY EMPLOYEES LIKE VPS. SALARY BANDS ARE BASED ON NONPROFIT, INDUSTRY STANDARDS. Form 990, Part VI, Section C, Line 19 THE ORGANIZATIONS GOVERNING DOCUMENTS, CONFLICT OF INTEREST POLICY AND FINANCIAL STATEMENTS ARE HELD IN THE ORGANIZATIONS OFFICE AND ARE AVAILABLE TO THE PUBLIC UPON REQUEST. Form 990, Part IX, Line 11G OTHER FEES - DESIGNER DATA MANAGER 139500 - COMMUNICATIONS SUPPORT 62233 - DIGITAL SUPPORT 156546 - ADVERTISING SUPPORT 44225 - DESIGN SUPPORT 67250 DONOR COMMUNICATIONS AND DATA BASE MANAGEMENT 39750 - EVENT PRODUCTION 5698500 - ARTISTIC SUPPORT 77000 - RESEARCH AND TESTING 43728 - OVR FELLOW 4000 - OTHER CONSULTANTS 111750