2025-08-08T10:43:27-07:00 2024-09-30 680219846 BROTEMARKLE DAVIS & COMPANY LLP 1000 MAIN ST STE 250 NAPA CA 94559 990 2023-10-01 941496715 Napa Valley Vintners NAPA 7079633388 PO Box 141 St Helena CA 94574 Jaime Araujo Board Chair 2025-08-08 true true Guy W Carl P01292373 7079634466 X 2023 2025-03-06 01:10:19Z Linda Reiff PO Box 141 St Helena CA 94574 8532786 false X www.napavintners.com X 1960 CA Ensure the economic viability and sustainability of the Napa Valley appellation through marketing, promotional, educational and training programs, work on critical industry issues, and enhance the well-being of the Napa County Community. 11 11 27 12 0 2331015 2626825 2749549 2833212 187038 203745 1093765 155357 6361367 5819139 204106 158451 0 4562916 4802490 0 0 1895932 1670424 6662954 6631365 -301587 -812226 12894848 12699350 691490 1300374 12203358 11398976 X Ensure the economic viability and sustainability of the Napa Valley appellation through marketing, promotional, educational and training programs, work on critical industry issues, and enhance the well-being of the Napa County Community. false false Domestic Marketing supports the Organization's overall vision and goals by marketing and promoting the Napa Valley Appellation in the United States. This consists of strategic positioning (branding) of the Napa Valley Appellation and program activities that serve members domestic needs. International Marketing includes all marketing and promotional activities conducted in support of wine exports to foreign markets. Certain International Program expenditures qualify for reimbursement under federal grants. As fiscal agent for the Organization, The Wine Institute and the United States Department of Agriculture Commodity Credit Corporation funds these disbursements and collects the corresponding government funding. The remaining International Program expenses are paid by the Organization and are partially funded through member program fees and dues. Member Relations handles issues relating to member communications, member involvement and member satisfaction. The Member Relations department organizes workshops on topics of interest that are held throughout the year. In addition, the department also organizes general members meetings and social events, including the annual meeting and the vintage celebration. false true false true false false false false false true false false false false true false true false false true false false false true false false true false true false false false false false false true false false false false true true false false true 95 0 true 27 true false false false false true true false false false X 11 11 false false false false true true true true true false false false true true true true true true true false X STEVEN TRADEWELL 7079633388 1475 Library Lane St Helena CA 94574 Linda Reiff President & CEO 60.00 0.00 X 666892 0 48019 Steven Tradewell CFO 50.00 0.00 X 318208 0 46541 Stacey Dolan Capitani VP of Marketing 50.00 0.00 319768 0 18360 Rex Stults VP Govnt Relations 50.00 0.00 253063 0 35205 Teresa Wall Dir of Mktng Comm 40.00 0.00 195787 0 11413 Michelle Novi Industry Relations 40.00 0.00 182168 0 11113 James Best Dir Winery Relat 40.00 0.00 178829 0 10999 Kathleen Corcoran Dir Collective NV 40.00 0.00 179263 0 7929 Brandy Mills Dir Trade Relation 40.00 0.00 148583 0 9488 Cyril Chappellet Board Vice-Chai 1.00 0.00 X X 0 0 0 Emma Swain Director 1.00 0.00 X 0 0 0 Schatzi Throckmorton Director 1.00 0.00 X 0 0 0 Jack Bittner Director 1.00 0.00 X 0 0 0 Beth Novak Milliken Director 1.00 0.00 X 0 0 0 Jaime Araujo Secretary/Treas 1.00 0.00 X X 0 0 0 Donna Walker Director 1.00 0.00 X 0 0 0 Andy Erickson Board Chair 2.00 0.00 X X 0 0 0 Elizabeth Vianna Director 1.00 0.00 X 0 0 0 Doug Shafer Director 1.00 0.00 X 0 0 0 Alycia Mondavi Director 1.00 0.00 X 0 0 0 2442561 199067 9 false true false Culinary Institute of America 500 First Street Napa CA 94559 Venue & Culinary 404756 Sothebys New York 1334 York Avenue New York NY 10021 Auction House Fees 420478 Diablo Publications 2520 Camino Diablo Walnut Creek CA 95497 Printing 300101 Poretta & Orr Inc 450 East Steet Doyleston PA 18901 Show Management 188527 Anastacia Gutierrez 7281 N Cortano Road Tucson AZ 85743 Software Development 111240 10 325000 2301825 1918200 2626825 Appellation Marketing 900099 31017 31017 Domestic Marketing 900099 72200 72200 International Marketing 900099 87749 87749 Member Relations 900099 11775 11775 Membership Dues & Assessments 900099 2630471 2630471 2833212 210099 210099 0 0 0 6354 -6354 -6354 -6354 2862650 2707293 155357 155357 0 0 0 5819139 2833212 359102 X 158451 0 0 0 1608197 0 2570008 100656 289060 234569 0 88652 165272 30200 0 0 681853 125200 0 96684 0 181869 189714 0 94869 0 0 215763 50621 Equipment Rental and Maint 472377 FOOD AND BEVERAGE CATERING 266102 Bad Debts 258259 Other Domestic Marketing 185868 -1432879 6631365 0 0 0 2707903 2832640 3145210 3284538 0 1914245 1532898 0 0 0 0 590242 677462 6003442 1631630 4537248 4371812 0 0 0 0 0 12894848 12699350 570560 1119761 120930 180613 691490 1300374 X 12203358 11398976 12203358 11398976 12894848 12699350 -812226 7844 X false true X true false RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED false false false true 2630471 30200 25000 55200 55200 2431986 2431986 2768968 1041865 1727103 88452 77083 11369 714036 512682 201354 4371812 X 6770845 7844 138415 805447 951706 5819139 5819139 7566212 138415 796432 934847 6631365 6631365 Part X : FIN48 Footnote Generally Accepted Accounting Principles provide accounting and disclosure guidance about positions taken by an organization in its tax returns that might be uncertain. Management has considered it's tax positions and believes that all of the positions taken by the Napa Valley Vintners in its federal and state tax exempt organizations tax returns are more likely than not to be sustained upon examination. The Napa Valley Vintners returns may be subject to examination by federal and state taxing authorities. Tax years still open to examination extend back to 2020 for Federal purposes and to 2019 for California purposes. Part XI, Line 2d: Other revenue amounts included in F/S but not included on form 990 Special Event Expenses $795447 Subsidiary revenue $10000 Part XII, Line 2d: Other expenses and losses per audited F/S Special Event Expenses $795447 Subsidiary expense $985 East Asia/Pacific 0 0 Program Services Marketing 118816 Europe 0 0 Program Services Marketing 345881 North America 0 0 Program Services Marketing 57732 522429 522429 false false false false false false false CA PREMIERE NAPA VALLEY 2862650 2862650 1918200 130584 192354 10039 456116 2862650 2862650 1918200 130584 192354 10039 456116 2707293 155357 true American Canyon Comm Parks 101 W American Canyon Road American Canyon CA 94503 473226686 501(c)(3) 7000 0 Support local parks Napa Green 952 School St 403 Napa CA 94559 843348126 501(c)(3) 90000 0 Support environmental certification Napa Valley Trans Authority 625 Burnell Street Napa CA 94559 680471080 501(c)(3) 10000 0 Support Local transportation Wine Unify PO Box 2554 Napa CA 94558 851636182 501(c)(3) 25000 0 Support Industry diversity 4 0 Grantmaker's Description of How Grants are Used The organization requires an annual report from the donee describing the use of the grant funds. true X X X X false false false Brandy Mills Dir Trade Relation 131583 17000 9488 158071 James Best Dir Winery Relat 158829 20000 10999 189828 Kathleen Corcoran Dir Collective NV 159263 20000 7929 187192 Linda Reiff President & CEO 490676 171416 4800 24808 23211 714911 Michelle Novi Industry Relations 162668 19500 11113 193281 Rex Stults VP Govnt Relations 213063 40000 15184 20021 288268 Stacey Dolan Capitani VP of Marketing 267768 52000 16066 2294 338128 Steven Tradewell CFO 266208 52000 16622 29919 364749 Teresa Wall Dir of Mktng Comm 168787 27000 11413 207200 X 5 cases cabernet franc 1 6000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 20 cases Pinot Noir 1 24000 fmv X 5 cases Merlot 1 6000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 20 cases cabernet sauvignon 1 36000 fmv X 5 cases red table wine 1 6000 fmv X 10 cases cabernet sauvignon 1 18000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 10 cases sauvignon blanc 1 7200 fmv X 5 cases Cabernet Sauvignon 1 9000 fmv X 5 cases Red table wine 1 6000 fmv X 20 cases Cabernet Sauvignon 1 36000 fmv X 20 cases Red table wine 1 24000 fmv X 10 cases Cabernet Sauvignon 1 18000 fmv X 5 cases Cabernet Sauvignon 1 9000 fmv X 5 cases Cabernet Sauvignon 1 9000 fmv X 5 cases Cabernet Sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases red table wine 1 6000 fmv X 10 cases cabernet sauvignon 1 18000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases chardonnay 1 3600 fmv X 5 cases pinot noir 1 6000 fmv X 5 cases red table wine 1 6000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 10 cases cabernet sauvignon 1 18000 fmv X 5 cases cabernet franc 1 6000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 10 cases cabernet sauvignon 1 18000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases chardonnay 1 3600 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 10 cases cabernet sauvignon 1 18000 fmv X 20 cases cabernet sauvignon 1 36000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 10 cases red table wine 1 12000 fmv X 20 cases cabernet sauvignon 1 36000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 20 cases cabernet sauvignon 1 36000 fmv X 10 cases cabernet sauvignon 1 18000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 10 cases cabernet sauvignon 1 18000 fmv X 10 cases cabernet sauvignon 1 18000 fmv X 20 cases cabernet sauvignon 1 36000 fmv X 20 cases red table wine 1 24000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 10 cases pinot noir 1 12000 fmv X 5 cases sparkling wine 1 3600 fmv X 5 cases red table wine 1 6000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 20 cases cabernet sauvignon 1 36000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases red table wine 1 6000 fmv X 5 cases red table wine 1 6000 fmv X 10 cases cabernet sauvignon 1 18000 fmv X 10 cases cabernet sauvignon 1 18000 fmv X 10 cases cabernet sauvignon 1 18000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases riesling 1 3600 fmv X 5 cases zinfandel 1 6000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases merlot 1 6000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases red table wine 1 6000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 10 cases cabernet sauvignon 1 18000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases Cabernet Franc 1 6000 fmv X 10 cases red table wine 1 12000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 20 cases of rose 1 14400 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet franc 1 6000 fmv X 5 cases red table wine 1 6000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases merlot 1 6000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 10 cases Cabernet Franc 1 12000 fmv X 10 cases Cabernet Sauvignon 1 18000 fmv X 10 cases Sauvignon blanc 1 7200 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 20 cases cabernet sauvignon 1 36000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 20 cases chardonnay 1 14400 fmv X 5 cases sauvignon blanc 1 3600 fmv X 5 cases Cabernet Sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 10 cases cabernet sauvignon 1 18000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 20 cases cabernet sauvignon 1 36000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases sparkling wine 1 3600 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases red table wine 1 6000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 10 cases sauvignon blanc 1 7200 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases red table wine 1 6000 fmv X 20 cases Cabernet Sauvignon 1 36000 fmv X 5 cases Red table wine 1 6000 fmv X 5 cases Cabernet Sauvignon 1 9000 fmv X 5 cases Cabernet Sauvignon 1 9000 fmv X 5 cases Cabernet Sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 10 cases chenin blanc 1 7200 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 20 cases cabernet sauvignon 1 36000 fmv X 5 cases cabernet franc 1 6000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases red table wine 1 6000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 5 cases Petite Sirah 1 6000 fmv X 5 cases cabernet sauvignon 1 9000 fmv X 20 cases cabernet sauvignon 1 36000 fmv X 10 cases cabernet sauvignon 1 18000 fmv false false false Form 990, Part III, Line 4d OTHER PROGRAM SERVICES 4: The communications department directs the communications, public relations and media relations strategies for the Organization. Innovative programming ideas to promote and protect the Napa Valley Appellation and fulfill the mission of the Organization are developed and executed in conjunction with vintner members and industry partners. Program areas of interest include media relations, web site content development, public relations, and member and industry communications. OTHER PROGRAM SERVICES 5: The Name Protection department comprises the Organization's efforts to protect the Napa Name. This includes both domestic and international efforts. Also under the general auspices of this department is the Napa Name Protection Committee that monitors labeling and appellation issues. OTHER PROGRAM SERVICES 6: The community outreach department promotes the activities, events, issues and strategies of the Organization to the local community. Activities include the Adopt a School Program, Napa Neighbor, Afternoon in the Vineyards, and numerous presentations to local community groups. OTHER PROGRAM SERVICES 7: The Industry Issues department handles issues relating to the wine industry. Legal, environmental and social issues are some of the broad topics that fall under this department. It is this department that also proactively addresses projects that may be beneficial to the Napa Valley wine industry or its larger community. OTHER PROGRAM SERVICES 8: Appellation Marketing supports the Organization's marketing goals by developing marketing educational materials (digital and analog) to support trade, media, and consumer programs world-wide. Form 990, Part VI, Section A, Line 6 The organization is composed of member wineries. Form 990, Part VI, Section B, Line 11b Form 990 is prepared by an independent accounting firm and is reviewed and approved by a board committee prior to filing. Form 990, Part VI, Section B, Line 12c Board members are required to complete a conflict of interest questionnaire annually. Any identified conflicts of interest are then reviewed by the Board of Directors. Any conflicts that come to the attention of the Board at any time during regularly scheduled board meetings are also addressed at such meetings. Form 990, Part VI, Section B, Line 15b Compensation policy is established by the Board of Directors and compensation is reviewed on an annual basis by the board compensation committee. Salary ranges for all positions are determined by a review of applicable positions from current published salary surveys for both the wine industry and comparable trade associations and Forms 990 of other organizations. The results of this process are documented in writing. Form 990, Part VI, Section C, Line 19 Governance documents, policies, conflict of interest statements and financial statements are available at the organization's office. Auction Napa Valley 1475 Library Lane St Helena CA 94574 942702203 Raise funds to support local nonprofits CA 501(c)(3) 7 N/A false NVV Healthy Community Fund 1475 Library Lane St Helena CA 94574 911813537 Support of local nonprofit organizations CA 501(c)(3) 11 N/A false NVV Center for Excellence 1475 Library Lane St Helena CA 94574 873358201 Promote work opport in the wine industry CA 501(c)(3) 7 Napa Valley Vintners true false false false false false false false false false false false false false true true false false false false Auction Napa Valley n 87680 Time allocatn Auction Napa Valley o 1377596 Time allocatn NVV Healthy Community Fund n 31001 Time Allocatn NVV Healthy Community Fund o 487079 Time Allocatn