2023-11-14T11:25:52-06:00 2022-12-31 390859910 BAKER TILLY US LLP 225 S 6TH ST 2300 MINNEAPOLIS MN 55402 990 2022-01-01 237065623 CREDIT UNION NATIONAL ASSOCIATION INC CRED 8003569655 99 M STREET SE 300 WASHINGTON DC 20003 EDDIE RIVERA CFO 6082314371 2023-11-13 1 EDDIE RIVERA 999009999 0 LAWRENCE H MOHR CPA P00447603 6128764500 2023-11-02 3 AAL1 IAL1 2022 2023-04-26 12:10:37Z JIM NUSSLE 99 M STREET SE 300 WASHINGTON DC 20003 70294584 0 X WWW.CUNA.ORG X 1970 WI CREDIT UNION NATIONAL ASSOCIATION, INC. IS A NATIONAL TRADE ASSOCIATION FOR CREDIT UNIONS ORGANIZED TO SUPPORT, PROTECT, UNIFY, AND ADVANCE THE GOALS AND PURPOSES OF THE CREDIT UNION SYSTEM. IT PROVIDES LEGISLATIVE, RESEARCH, PUBLIC RELATIONSHIP, EDUCATIONAL AND SERVICES DEVELOPMENT SUPPORT FOR THE CREDIT UNION SYSTEM. 24 24 301 169 1262942 52171 7922819 1718984 50931001 60585873 1907173 471831 8782859 7213162 69543852 69989850 401000 400000 0 0 35170749 33094210 0 0 0 39334666 44451152 74906415 77945362 -5362563 -7955512 67388582 64434073 25672306 35678487 41716276 28755586 X CREDIT UNION NATIONAL ASSOCIATION, INC. IS A NATIONAL TRADE ASSOCIATION FOR CREDIT UNIONS ORGANIZED TO SUPPORT, PROTECT, UNIFY, AND ADVANCE THE GOALS AND PURPOSES OF THE CREDIT UNION SYSTEM. IT PROVIDES LEGISLATIVE, RESEARCH, PUBLIC RELATIONSHIP, EDUCATIONAL AND SERVICES DEVELOPMENT SUPPORT FOR THE CREDIT UNION SYSTEM. 0 0 ADVOCACY - PROVIDES REGULATORY, LEGISLATIVE AND ADVOCACY SUPPORT IN WASHINGTON, D.C. FOR THE CREDIT UNION MEMBERSHIP. ASSOCIATION SERVICES - PROVIDES TRAINING, EDUCATION AND ANNUAL CONFERENCE FOR CREDIT UNION STAFF AND ITS MEMBERS. BUSINESS & CONSUMER PUBLISHING - PROVIDES MAGAZINE AND NEWSLETTER PUBLICATIONS, RESEARCH SERVICES, AND OTHER PRODUCTS AND SERVICES FOR CREDIT UNION STAFF AND ITS MEMBERS. SALES & MARKETING, CU DEVELOPMENT 0 1 1 1 0 0 0 0 0 1 0 0 1 1 1 0 1 0 0 0 0 0 0 0 0 0 1 0 1 0 0 0 0 0 0 0 0 0 0 1 1 1 1 0 1 210 0 301 1 1 1 0 0 0 1 1 0 1 0 X 24 24 0 0 0 0 1 1 0 1 1 0 0 1 1 1 1 1 1 1 1 0 CA X EDDIE RIVERA 6082314371 4703 MADISON YARDS WAY SUITE 300 MADISON WI 53705 TONY C BUDET CHAIR 10.00 X X 0 0 0 LISA GINTER VICE-CHAIR 10.00 X X 0 0 0 CAROLINE WILLARD SECRETARY 5.00 X X 0 0 0 PATRICK PIERCE TREASURER 5.00 X X 0 0 0 BRIAN BEST AT-LARGE EXECUTIVE COMMITTEE 4.00 X 0 0 0 AMEY SGRIGNOLI DIRECTOR 4.00 X 0 0 0 CECILIA HOMISON DIRECTOR 4.00 X 0 0 0 CHARLES ELLIOTT DIRECTOR 4.00 X 0 0 0 DALLAS W BERGL DIRECTOR 4.00 X 0 0 0 DEBBIE PAINTER DIRECTOR 4.00 X 0 0 0 DEBBIE SMITH DIRECTOR 4.00 X 0 0 0 FRED ROBINSON DIRECTOR 4.00 X 0 0 0 GREG GALLANT DIRECTOR 4.00 X 0 0 0 JIM MORRELL DIRECTOR 4.00 X 0 0 0 JOE THOMAS DIRECTOR 4.00 X 0 0 0 JOHN SACKETT DIRECTOR 4.00 X 0 0 0 JOSE LARA DIRECTOR 4.00 X 0 0 0 LORI HERRICK DIRECTOR 4.00 X 0 0 0 MARIA MARTINEZ DIRECTOR 4.00 X 0 0 0 NADER MOGHADDAM DIRECTOR 4.00 X 0 0 0 PATRICK DRENNEN DIRECTOR 4.00 X 0 0 0 RON SMITH DIRECTOR 4.00 X 0 0 0 SCOTT SIMPSON DIRECTOR 4.00 X 0 0 0 TOM KANE DIRECTOR 4.00 X 0 0 0 JIM NUSSLE PRESIDENT/CEO 40.00 X 2111037 0 522520 JILL TOMALIN CHIEF OPERATING OFFICER 40.00 X 457554 0 79073 TODD SPICZENSKI CHIEF PRODUCTS & SERVICES 40.00 X 420153 0 71717 GREG MICHLIG CHIEF ENGAGEMENT OFFICER 40.00 X 365278 0 68948 RYAN DONOVAN CHIEF ADVOCACY OFFICER (TERM 08/2022) 40.00 X 302948 0 52121 JASON STVERAK INTERIM CHIEF ADVOCACY OFFICER 40.00 X 263040 0 63812 EDDIE RIVERA CHIEF FINANCIAL OFFICER 40.00 X 219873 0 49740 CHRISTOPHER LORENCE EXECUTIVE DIRECTOR CU AWARENESS LLC 40.00 X 416897 0 59221 RICHARD GOSE CHIEF POLITICAL OFFICER 40.00 X 329085 0 73282 MICHAEL SCHENK DEPUTY CHIEF ADVOCACY OFFICER 40.00 X 275601 0 49169 JONATHAN IHRIG CHIEF COMPLIANCE OFFICER 40.00 X 278186 0 43070 SUSAN PARISI CHIEF CORPORATE COUNCIL 40.00 X 267589 0 51645 5707241 0 1184318 133 0 1 0 QUANTIVATE LLC PO BOX 1504 WOODINVILLE WA 98072 SOFTWARE SERVICES 1712307 ELEVATED CAMPAIGNS 4507 N RAVENSWOOD SUITE 103 CHICAGO IL 60640 CAMPAIGN SERVICES 1689958 ATOS SYNTEL INC 525 E BIG BEAVER SUITE 300 TROY MI 48083 SOFTWARE STAFFING SERVICES 1470264 IDEAL BUILDERS INC 1406 EMIL STREET MADISON WI 53713 GENERAL CONTRACTOR 1094189 FREEMAN DECORATING CO PO BOX 734596 DALLAS TX 753734596 CONFERENCE SERVICES 874951 69 1718984 1718984 MEMBERSHIP DUES 900099 34180185 34180185 ASSOCIATION SERVICES 900099 16393366 16393366 GOVERNMENT AFFAIRS 900099 8287306 8287306 BUSINESS/CONSUMER PUBL 513120 1053599 1053599 OTHER PROGRAM REVENUE 900099 671417 671417 60585873 550501 550501 64688 64688 164743 243413 -78670 -78670 -78670 1167133 61321 1105812 1105812 REIMBUR. FROM AFF. 900099 4817326 4817326 ADVERTISING 541800 1202638 4384 1198254 CONTRACT REVENUE 900099 22698 22698 6042662 69989850 66536093 1262942 471831 400000 5047813 21942682 2647437 1376821 2079457 227271 99775 4243439 58109 5420841 7861490 2958803 2518503 2645031 4075342 5606122 1370000 496285 209948 BAD DEBT EXPENSE 3620950 EXCISE TAX 527011 COMMISSIONS 145284 STAFF TRAINING 133597 2233351 77945362 534528 842253 16590448 15678722 5354442 0 579473 1885678 10755 0 2081349 2516868 9987169 8043525 2264510 1943644 36510735 32210552 2799087 2727456 663255 6628900 67388582 64434073 7071142 6961958 11009635 15780191 7591529 12936338 25672306 35678487 X 27011274 25782739 14705002 2972847 41716276 28755586 67388582 64434073 X -7955512 -5988856 983678 X 0 1 X 1 0 RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED 3120232 72704 0 72704 1 1 0 0 PART I-A, LINE 1: ADMINISTRATIVE EXPENSES FOR A CONNECTED FEDERAL PAC AND EXPENSES RELATED TO "PARTISAN COMMUNICATIONS" EXEMPT FROM THE DEFINITION OF "CONTRIBUTION AND "EXPENDITURE" UNDER THE FEDERAL ELECTION CAMPAIGN ACT OF 1971 AS AMENDED 3782998 2389548 1393450 5945891 5653977 291914 258280 258280 1943644 AFFILIATES RECIEVABLE 449004 RIGHT OF USE ASSET, NET 6179896 6628900 DEFERRED COMPENSATION 2674583 AFFILIATE PAYABLES 248264 ACCRUED PENSION 1028981 OPERATING LEASE LIABILITY 8984510 12936338 X PART X, LINE 2: CUNA IS EXEMPT FROM FEDERAL INCOME TAXES UNDER SECTION 501 (C) (6) OF THE INTERNAL REVENUE CODE EXCEPT FOR UNRELATED BUSINESS INCOME. MANAGEMENT HAS CONCLUDED THAT CUNA HAS PROPERLY MAINTAINED THEIR EXEMPT STATUS. IN ADDITION, ALL REVENUE WITHIN THE CONSOLIDATED STATEMENTS OF OPERATIONS HAS BEEN PROPERLY CLASSIFIED AS EITHER EXEMPT OR UNRELATED BUSINESS INCOME FOR THE YEARS ENDED DECEMBER 31, 2022 AND 2021, AND THERE ARE NO UNCERTAIN TAX POSITIONS THROUGH DECEMBER 31, 2022. AWARENESS IS TREATED AS A DISREGARDED ENTITY FOR FEDERAL TAXATION PURPOSES, AND THE ACTIVITIES ARE REPORTED WITHIN THE TAX RETURNS OF CUNA. AWARENESS HAD NO UNCERTAIN TAX POSITIONS THROUGH DECEMBER 31, 2022. 1 NATIONAL CREDIT UNION FOUNDATION 4703 MADISON YARDS WAY SUITE 300 MADISON WI 53705 391383650 501(C)(3) 400000 0 GENERAL SUPPORT 1 0 PART I, LINE 2: CREDIT UNION NATIONAL ASSOCIATION INC ONLY PROVIDES GRANTS TO RELATED ORGANIZATIONS THAT IT HAS HAD A HISTORICAL AND CONTINUING RELATIONSHIP WITH. X X X 1 1 X X X X 0 1 0 JIM NUSSLE PRESIDENT/CEO 1468563 0 550104 0 92370 0 485420 0 37100 0 2633557 0 0 0 JILL TOMALIN CHIEF OPERATING OFFICER 422815 0 3000 0 31739 0 54225 0 24848 0 536627 0 0 0 TODD SPICZENSKI CHIEF PRODUCTS & SERVICES 365352 0 3000 0 51801 0 54119 0 17598 0 491870 0 0 0 CHRISTOPHER LORENCE EXECUTIVE DIRECTOR CU AWARENESS LLC 323681 0 43527 0 49689 0 27000 0 32221 0 476118 0 0 0 GREG MICHLIG CHIEF ENGAGEMENT OFFICER 331979 0 3000 0 30299 0 45000 0 23948 0 434226 0 0 0 RICHARD GOSE CHIEF POLITICAL OFFICER 290365 0 3000 0 35720 0 26760 0 46522 0 402367 0 0 0 RYAN DONOVAN CHIEF ADVOCACY OFFICER (TERM 08/2022 242750 0 0 0 60198 0 19619 0 32502 0 355069 0 0 0 JASON STVERAK INTERIM CHIEF ADVOCACY OFFICER 210014 0 15500 0 37526 0 16200 0 47612 0 326852 0 0 0 MICHAEL SCHENK DEPUTY CHIEF ADVOCACY OFFICER 240649 0 3000 0 31952 0 25221 0 23948 0 324770 0 0 0 JONATHAN IHRIG CHIEF COMPLIANCE OFFICER 250396 0 3000 0 24790 0 23388 0 19682 0 321256 0 0 0 SUSAN PARISI CHIEF CORPORATE COUNCIL 215499 0 3000 0 49090 0 27697 0 23948 0 319234 0 0 0 EDDIE RIVERA CHIEF FINANCIAL OFFICER 180522 0 3000 0 36351 0 23292 0 26448 0 269613 0 0 0 PART I, LINE 1A FIRST-CLASS TRAVEL IS AVAILABLE TO THE CEO AND WAS TREATED AS TAXABLE COMPENSATION. HEALTH AND SOCIAL CLUBS IS AVAILABLE AND LIMITED TO OFFICERS THAT HAVE A BUSINESS NEED TO ACCESS CERTAIN SOCIAL CLUBS. TRAVEL FOR COMPANIONS IS AVAILABLE TO THE CEO AND CHIEF OFFICERS (THAT MEET A CERTAIN SALARY GRADE) AND IS TREATED AS TAXABLE COMPENSATION. PART I, LINE 4B CREDIT UNION NATIONAL ASSOCIATION PROVIDES A SUPPLEMENTAL NON-QUALIFIED RETIREMENT PLAN TO ELIGIBLE EMPLOYEES. DURING 2022, JAMES NUSSLE, JILL TOMALIN, TODD SPICZENSKI, AND GREG MICHLIG PARTICIPATED IN THIS PLAN. NO INDIVIDUALS WERE PAID DURING THE CALENDAR YEAR. FORM 990, PART VI, SECTION A, LINE 1A CUNA UTILIZES VARIOUS COMMITTEES AS PART OF ITS GOVERNANCE STRUCTURE. ALL COMMITTEES WITH AUTHORITY TO ACT ON BEHALF OF THE GOVERNING BODY ARE COMPRISED OF MEMBERS OF THE GOVERNING BODY. FORM 990, PART VI, SECTION A, LINE 6 MEMBERS INCLUDE STATE AND REGIONAL CREDIT UNION TRADE ASSOCIATIONS (LEAGUES), CREDIT UNIONS THAT ARE LOCATED WITHIN THE UNITED STATES, CREDIT UNIONS ORGANIZED AND OPERATING UNDER THE JURISDICTION OF THE NATIONAL CREDIT UNION ADMINISTRATION THAT ARE SERVING AMERICAN MILITARY AND CIVILIAN PERSONNEL AT OVERSEAS INSTALLATIONS AND ASSOCIATE BUSINESS MEMBERS. FORM 990, PART VI, SECTION A, LINE 7A MEMBERS WITHIN A REGION OF THE COUNTRY ELECT BOARD MEMBERS FROM THAT REGION OF THE COUNTRY. FORM 990, PART VI, SECTION B, LINE 11B THE BOARD RESOLVED THAT THE FORM 990 WOULD BE REVIEWED BY THE CHAIR AND TREASURER OF THE ORGANIZATION AND A FINAL COPY WOULD THEN BE PROVIDED TO ALL MEMBERS OF THE GOVERNING BODY PRIOR TO FILING. FORM 990, PART VI, SECTION B, LINE 12C WHEN PRESENTED WITH A POTENTIAL CONFLICT SITUATION, THE GOVERNANCE COMMITTEE WILL CONSIDER PRECEDENT AND CONSULT WITH THE BOARD CHAIR, CUNA PRESIDENT AND CORPORATE COUNSEL BEFORE FORMALIZING AND PRESENTING ITS RECOMMENDATIONS FOR ACTION. THE MATTER, INCLUDING THE RECOMMENDATION OF THE GOVERNANCE COMMITTEE, WILL BE PRESENTED TO THE EXECUTIVE COMMITTEE FOR A DECISION. THE DECISION OF THE EXECUTIVE COMMITTEE WILL BE COMMUNICATED TO THE AFFECTED INDIVIDUAL. THERE IS ONE RIGHT OF APPEAL. THOSE ALLOWED TO SERVE WHEN A POTENTIAL CONFLICT EXISTS WILL HAVE A CONTINUING RESPONSIBILITY TO ADHERE TO ANY LIMITATION PLACED BY THE GOVERNANCE COMMITTEE, AND WILL PROACTIVELY RECUSE THEMSELVES FROM DISCUSSIONS, DECISIONS OR VOTING ON ANY MATTER AFFECTED BY THE CONFLICT. CONFLICT OF INTEREST DISCLOSURE FORMS ARE REQUIRED TO BE COMPLETED ANNUALLY BY ALL MEMBERS OF THE BOARD OF DIRECTORS, BY OFFICERS AND BY MANAGERS OF CUNA AND SUBMITTED TO THE PRESIDENT FOR REVIEW. FORM 990, PART VI, SECTION B, LINE 15 HUMAN RESOURCES AND THE COMPENSATION REVIEW COMMITTEE CONDUCT COMPARABLE COMPENSATION REVIEWS ANNUALLY TO DETERMINE COMPENSATION FOR THE CEO. OTHER THAN THE CEO, OFFICERS AND KEY EMPLOYEES ARE COMPENSATED CONSISTENT WITH ALL CUNA EMPLOYEES. A SALARY GRADE TABLE SYSTEM IS IN PLACE AND ALL POSITIONS, AND SALARIES FOR ALL POSITIONS, ARE MAINTAINED WITH IN THE TABLE RANGES. THESE TABLES ARE REVIEWED ANNUALLY AND UPDATED AS NEEDED. FORM 990, PART VI, SECTION C, LINE 19 ORGANIZATION COPIES AND MAILS NON-PRIVILEGED OR NON-CONFIDENTIAL CORPORATE DOCUMENTS TO MEMBERS OF THE PUBLIC UPON REQUEST. FORM 990, PART XI, LINE 9: ANNUAL PENSION ADJUSTMENT 980,309. EQUITY INCOME IN CSS 3,369. CU AWARENESS LLC 4703 MADISON YARDS WAY SUITE 300 MADISON WI 53705 842635576 AWARENESS INITIATIVE PROGRAM MANAGEMENT WI 1793336 5416540 CREDIT UNION NATIONAL ASSOCIATION INC CUNA STRATEGIC SERVICES INC 4703 MADISON YARDS WAY SUITE 300 MADISON WI 53705 391979912 PRODUCTS & SERVICES PROVIDER FOR CREDIT UNIONS WI N/A C 1941105 2862500 0.52220 0 1 0 0 0 0 0 0 0 0 0 0 0 0 0 1 0 1 0 0 CUNA STRATEGIC SERVICES INC O 1068661 FMV CUNA STRATEGIC SERVICES INC Q 1055075 FMV CUNA STRATEGIC SERVICES INC A 64688 FMV