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        <ServicesDesc>EVENT COORDINATION</ServicesDesc>
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      <CntrctRcvdGreaterThan100KCnt>1</CntrctRcvdGreaterThan100KCnt>
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      <TotalContributionsAmt>38718</TotalContributionsAmt>
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        <BusinessCd>711300</BusinessCd>
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        <ManagementAndGeneralAmt>84634</ManagementAndGeneralAmt>
        <FundraisingAmt>7837</FundraisingAmt>
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        <ManagementAndGeneralAmt>1739</ManagementAndGeneralAmt>
        <FundraisingAmt>161</FundraisingAmt>
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        <FundraisingAmt>763</FundraisingAmt>
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        <ProgramServicesAmt>3962</ProgramServicesAmt>
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        <FundraisingAmt>722</FundraisingAmt>
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        <ManagementAndGeneralAmt>5063</ManagementAndGeneralAmt>
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      <FeesForServicesAccountingGrp>
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        <ManagementAndGeneralAmt>26839</ManagementAndGeneralAmt>
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        <TotalAmt>485290</TotalAmt>
        <ProgramServicesAmt>476139</ProgramServicesAmt>
        <ManagementAndGeneralAmt>8447</ManagementAndGeneralAmt>
        <FundraisingAmt>704</FundraisingAmt>
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        <TotalAmt>52236</TotalAmt>
        <ProgramServicesAmt>52236</ProgramServicesAmt>
      </AdvertisingGrp>
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        <TotalAmt>168133</TotalAmt>
        <ProgramServicesAmt>160096</ProgramServicesAmt>
        <ManagementAndGeneralAmt>8037</ManagementAndGeneralAmt>
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      <InformationTechnologyGrp>
        <TotalAmt>10207</TotalAmt>
        <ProgramServicesAmt>8241</ProgramServicesAmt>
        <ManagementAndGeneralAmt>1966</ManagementAndGeneralAmt>
      </InformationTechnologyGrp>
      <TravelGrp>
        <TotalAmt>6782</TotalAmt>
        <ProgramServicesAmt>6673</ProgramServicesAmt>
        <ManagementAndGeneralAmt>109</ManagementAndGeneralAmt>
      </TravelGrp>
      <InterestGrp>
        <TotalAmt>4124</TotalAmt>
        <ProgramServicesAmt>1443</ProgramServicesAmt>
        <ManagementAndGeneralAmt>2475</ManagementAndGeneralAmt>
        <FundraisingAmt>206</FundraisingAmt>
      </InterestGrp>
      <DepreciationDepletionGrp>
        <TotalAmt>9867</TotalAmt>
        <ProgramServicesAmt>9867</ProgramServicesAmt>
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      <InsuranceGrp>
        <TotalAmt>11961</TotalAmt>
        <ProgramServicesAmt>4186</ProgramServicesAmt>
        <ManagementAndGeneralAmt>7177</ManagementAndGeneralAmt>
        <FundraisingAmt>598</FundraisingAmt>
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        <Desc>EQUIPMENT RENTAL</Desc>
        <TotalAmt>279773</TotalAmt>
        <ProgramServicesAmt>279173</ProgramServicesAmt>
        <ManagementAndGeneralAmt>600</ManagementAndGeneralAmt>
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      <OtherExpensesGrp>
        <Desc>SALES TAX</Desc>
        <TotalAmt>210926</TotalAmt>
        <ManagementAndGeneralAmt>210926</ManagementAndGeneralAmt>
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      <OtherExpensesGrp>
        <Desc>EVENT ENTERTAINMENT</Desc>
        <TotalAmt>159551</TotalAmt>
        <ProgramServicesAmt>159551</ProgramServicesAmt>
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      <OtherExpensesGrp>
        <Desc>MEALS</Desc>
        <TotalAmt>41963</TotalAmt>
        <ProgramServicesAmt>39264</ProgramServicesAmt>
        <ManagementAndGeneralAmt>2699</ManagementAndGeneralAmt>
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      <AllOtherExpensesGrp>
        <TotalAmt>1870</TotalAmt>
        <ManagementAndGeneralAmt>1870</ManagementAndGeneralAmt>
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        <ProgramServicesAmt>1248966</ProgramServicesAmt>
        <ManagementAndGeneralAmt>378612</ManagementAndGeneralAmt>
        <FundraisingAmt>10991</FundraisingAmt>
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        <EOYAmt>36228</EOYAmt>
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        <EOYAmt>347244</EOYAmt>
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        <EOYAmt>38838</EOYAmt>
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        <EOYAmt>60905</EOYAmt>
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      <LandBldgEquipCostOrOtherBssAmt>63176</LandBldgEquipCostOrOtherBssAmt>
      <LandBldgEquipAccumDeprecAmt>46633</LandBldgEquipAccumDeprecAmt>
      <LandBldgEquipBasisNetGrp>
        <BOYAmt>26410</BOYAmt>
        <EOYAmt>16543</EOYAmt>
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        <EOYAmt>499758</EOYAmt>
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        <EOYAmt>154858</EOYAmt>
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        <EOYAmt>56753</EOYAmt>
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      <EscrowAccountLiabilityGrp>
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        <EOYAmt>466</EOYAmt>
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        <EOYAmt>150000</EOYAmt>
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        <EOYAmt>362077</EOYAmt>
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      <OrganizationFollowsFASB117Ind>X</OrganizationFollowsFASB117Ind>
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        <EOYAmt>137681</EOYAmt>
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        <EOYAmt>137681</EOYAmt>
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      <TotLiabNetAssetsFundBalanceGrp>
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        <EOYAmt>499758</EOYAmt>
      </TotLiabNetAssetsFundBalanceGrp>
      <ReconcilationRevenueExpnssAmt>-274136</ReconcilationRevenueExpnssAmt>
      <OtherChangesInNetAssetsAmt>0</OtherChangesInNetAssetsAmt>
      <MethodOfAccountingAccrualInd>X</MethodOfAccountingAccrualInd>
      <AccountantCompileOrReviewInd>1</AccountantCompileOrReviewInd>
      <AcctCompileOrReviewBasisGrp>
        <SeparateBasisFinclStmtInd>X</SeparateBasisFinclStmtInd>
      </AcctCompileOrReviewBasisGrp>
      <FSAuditedInd>0</FSAuditedInd>
      <AuditCommitteeInd>1</AuditCommitteeInd>
      <FederalGrantAuditRequiredInd>0</FederalGrantAuditRequiredInd>
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    <IRS990ScheduleA documentId="RetDoc1039100001">
      <PublicOrganization170Ind>X</PublicOrganization170Ind>
      <GiftsGrantsContriRcvd170Grp>
        <CurrentTaxYearMinus4YearsAmt>207483</CurrentTaxYearMinus4YearsAmt>
        <CurrentTaxYearMinus3YearsAmt>244660</CurrentTaxYearMinus3YearsAmt>
        <CurrentTaxYearMinus2YearsAmt>33349</CurrentTaxYearMinus2YearsAmt>
        <CurrentTaxYearMinus1YearAmt>83657</CurrentTaxYearMinus1YearAmt>
        <CurrentTaxYearAmt>38718</CurrentTaxYearAmt>
        <TotalAmt>607867</TotalAmt>
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      <TotalCalendarYear170Grp>
        <CurrentTaxYearMinus4YearsAmt>207483</CurrentTaxYearMinus4YearsAmt>
        <CurrentTaxYearMinus3YearsAmt>244660</CurrentTaxYearMinus3YearsAmt>
        <CurrentTaxYearMinus2YearsAmt>33349</CurrentTaxYearMinus2YearsAmt>
        <CurrentTaxYearMinus1YearAmt>83657</CurrentTaxYearMinus1YearAmt>
        <CurrentTaxYearAmt>38718</CurrentTaxYearAmt>
        <TotalAmt>607867</TotalAmt>
      </TotalCalendarYear170Grp>
      <SubstantialContributorsTotAmt>187521</SubstantialContributorsTotAmt>
      <PublicSupportTotal170Amt>420346</PublicSupportTotal170Amt>
      <GrossInvestmentIncome170Grp>
        <CurrentTaxYearMinus4YearsAmt>6998</CurrentTaxYearMinus4YearsAmt>
        <CurrentTaxYearMinus3YearsAmt>8424</CurrentTaxYearMinus3YearsAmt>
        <CurrentTaxYearMinus2YearsAmt>3075</CurrentTaxYearMinus2YearsAmt>
        <CurrentTaxYearMinus1YearAmt>450</CurrentTaxYearMinus1YearAmt>
        <CurrentTaxYearAmt>1218</CurrentTaxYearAmt>
        <TotalAmt>20165</TotalAmt>
      </GrossInvestmentIncome170Grp>
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      <GrossReceiptsRltdActivitiesAmt>4910540</GrossReceiptsRltdActivitiesAmt>
      <PublicSupportCY170Pct>0.66930</PublicSupportCY170Pct>
      <PublicSupportPY170Pct>0.63110</PublicSupportPY170Pct>
      <ThirtyThrPctSuprtTestsCY170Ind>X</ThirtyThrPctSuprtTestsCY170Ind>
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    <IRS990ScheduleB documentId="RetDoc1234500001">
      <ContributorInformationGrp>
        <ContributorNum>RESTRICTED</ContributorNum>
        <ContributorBusinessName>
          <BusinessNameLine1>RESTRICTED</BusinessNameLine1>
        </ContributorBusinessName>
        <ContributorUSAddress>
          <AddressLine1>RESTRICTED</AddressLine1>
          <AddressLine2>RESTRICTED</AddressLine2>
          <City>RESTRICTED</City>
          <State>RESTRICTED</State>
          <ZIPCode>RESTRICTED</ZIPCode>
        </ContributorUSAddress>
        <TotalContributionsAmt>RESTRICTED</TotalContributionsAmt>
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      <InclEscrowCustodialAcctLiabInd>1</InclEscrowCustodialAcctLiabInd>
      <ExplanationProvidedInd>X</ExplanationProvidedInd>
      <EquipmentGrp>
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        <DepreciationAmt>6139</DepreciationAmt>
        <BookValueAmt>0</BookValueAmt>
      </EquipmentGrp>
      <OtherLandBuildingsGrp>
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        <DepreciationAmt>40494</DepreciationAmt>
        <BookValueAmt>16543</BookValueAmt>
      </OtherLandBuildingsGrp>
      <TotalBookValueLandBuildingsAmt>16543</TotalBookValueLandBuildingsAmt>
      <OtherLiabilitiesOrgGrp>
        <Desc>ECONOMIC INJURY DISASTER LOAN</Desc>
        <Amt>150000</Amt>
      </OtherLiabilitiesOrgGrp>
      <TotalLiabilityAmt>150000</TotalLiabilityAmt>
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>PART IV, LINE 2B:</FormAndLineReferenceDesc>
        <ExplanationTxt>MADISON FESTIVALS, INC. RECEIVES CONTRIBUTIONS FROM REGISTRANTS WITH THE INTENT TO CONTRIBUTE TO OTHER NONPROFIT ORGANIZATIONS AT THE TIME OF THEIR EVENT REGISTRATION.</ExplanationTxt>
      </SupplementalInformationDetail>
    </IRS990ScheduleD>
    <IRS990ScheduleM documentId="RetDoc1042900001">
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        <NonCashCheckboxInd>X</NonCashCheckboxInd>
        <Desc>COMPUTER HARDWARE</Desc>
        <ContributionCnt>2</ContributionCnt>
        <NoncashContributionsRptF990Amt>36418</NoncashContributionsRptF990Amt>
        <MethodOfDeterminingRevenuesTxt>FAIR MARKET VALUE</MethodOfDeterminingRevenuesTxt>
      </OtherNonCashContriTableGrp>
      <Form8283ReceivedCnt>0</Form8283ReceivedCnt>
      <AnyPropertyThatMustBeHeldInd>0</AnyPropertyThatMustBeHeldInd>
      <ReviewProcessUnusualNCGiftsInd>0</ReviewProcessUnusualNCGiftsInd>
      <ThirdPartiesUsedInd>0</ThirdPartiesUsedInd>
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>PART I, COLUMN (B):</FormAndLineReferenceDesc>
        <ExplanationTxt>THE ORGANIZATION IS REPORTING THE NUMBER OF CONTRIBUTIONS IN COLUMN (B).</ExplanationTxt>
      </SupplementalInformationDetail>
    </IRS990ScheduleM>
    <IRS990ScheduleO documentId="RetDoc1044400001">
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>FORM 990, PART VI, SECTION A, LINE 3</FormAndLineReferenceDesc>
        <ExplanationTxt>RACE DAY EVENTS, LLC MANAGES ALL OF MADISON FESTIVAL'S EVENTS.</ExplanationTxt>
      </SupplementalInformationDetail>
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>FORM 990, PART VI, SECTION A, LINE 7A</FormAndLineReferenceDesc>
        <ExplanationTxt>ONE DIRECTOR IS NOMINATED BY THE BOARD OF DIRECTORS OF THE GREATER MADISON CONVENTION &amp; VISITORS BUREAU.</ExplanationTxt>
      </SupplementalInformationDetail>
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>FORM 990, PART VI, SECTION B, LINE 11B</FormAndLineReferenceDesc>
        <ExplanationTxt>THE PREPARED FORM 990 IS REVIEWED AND APPROVED BY THE ORGANIZATION'S DIRECTORS BEFORE THE RETURN IS FILED WITH THE IRS. THE DISTRIBUTION OF THE RETURN AND THE VOTE TO APPROVE ARE GENERALLY CONDUCTED ELECTRONICALLY.</ExplanationTxt>
      </SupplementalInformationDetail>
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>FORM 990, PART VI, SECTION B, LINE 12C</FormAndLineReferenceDesc>
        <ExplanationTxt>ALL DIRECTORS ARE GIVEN A CONFLICT OF INTEREST STATEMENT TO COMPLETE AND SIGN AT THE FIRST MEETING OF EACH YEAR. IN ADDITION, ALL NEW DIRECTORS COMPLETE THIS STATEMENT WHEN THEY JOIN THE GOVERNING BODY. THE SIGNED STATEMENTS ARE KEPT AT THE ORGANIZATION'S OFFICE. THE MEMBERS OF THE ORGANIZATION'S FINANCE COMMITTEE REVIEW THE STATEMENTS TO DETERMINE INSTANCES OF CONFLICTS OF INTEREST. THE MEMBERS OF THE ORGANIZATION'S EXECUTIVE COMMITTEE REVIEW AND RECOMMEND ISSUES REGARDING CONFLICTS OF INTEREST TO THE GOVERNING BODY FOR DISCUSSION. ANY PERSON WITH A CONFLICT OF INTEREST IS PROHIBITED FROM PARTICIPATING IN THE GOVERNING BODY'S DISCUSSIONS AND DECISIONS REGARDING THE MATTER.</ExplanationTxt>
      </SupplementalInformationDetail>
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>FORM 990, PART VI, SECTION B, LINE 15A</FormAndLineReferenceDesc>
        <ExplanationTxt>A COMMITTEE MADE UP OF INDEPENDENT MEMBERS OF THE GOVERNING BODY REVIEWS COMPENSATION DATA FOR COMPARABLE POSITIONS AT SIMILAR ORGANIZATIONS TO DETERMINE THE COMPENSATION OF THE ORGANIZATION'S PRESIDENT. THE MEMBERS OF THE GOVERNING BODY OTHER THAN THE PRESIDENT APPROVE THE PRESIDENT'S COMPENSATION WITH AN OFFICIAL VOTE. THE DETERMINATION AND APPROVAL OF THE PRESIDENT'S COMPENSATION IS DOCUMENTED IN THE MINUTES OF THE MEETINGS OF THE GOVERNING BODY. THIS PROCESS WAS LAST COMPLETED IN 2021.</ExplanationTxt>
      </SupplementalInformationDetail>
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>FORM 990, PART VI, SECTION C, LINE 19</FormAndLineReferenceDesc>
        <ExplanationTxt>THE ORGANIZATION MADE ITS GOVERNING DOCUMENTS, CONFLICT OF INTEREST POLICY, AND FINANCIAL STATEMENTS AVAILABLE TO THE PUBLIC UPON REQUEST TO THE EXTENT APPROPRIATE.</ExplanationTxt>
      </SupplementalInformationDetail>
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>FORM 990, PART IX, LINE 11G</FormAndLineReferenceDesc>
        <ExplanationTxt>EVENT MANAGEMENT SERVICES: PROGRAM SERVICE EXPENSES 153,778. MANAGEMENT AND GENERAL EXPENSES 8,447. FUNDRAISING EXPENSES 704. TOTAL EXPENSES 162,929. EVENT LABOR: PROGRAM SERVICE EXPENSES 203,822. MANAGEMENT AND GENERAL EXPENSES 0. FUNDRAISING EXPENSES 0. TOTAL EXPENSES 203,822. SECURITY: PROGRAM SERVICE EXPENSES 118,539. MANAGEMENT AND GENERAL EXPENSES 0. FUNDRAISING EXPENSES 0. TOTAL EXPENSES 118,539.</ExplanationTxt>
      </SupplementalInformationDetail>
    </IRS990ScheduleO>
  </ReturnData>
</Return>
